Lithuania-Poland-Russia ENPI Cross-border Cooperation Programme 2007-2013
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Lithuania-Poland-Russia ENPI Cross-border Cooperation Programme 2007-2013 BW

DIMENSIONS OF TOURISM DEVELOPMENT

2013-05-22
On April 30 2013 Ministry of Regional Development of Poland signed the Grant Contract with one of the last regular projects that were approved for co-financing by the Joint Managing Committee from the 1st Call for Proposals.

It is entitled “Cross-border tourist dimension” and revolves around contributing to second priority of the CBC Lithuania-Poland-Russia Programme and its first measure – tourism development. Beneficiary of the action – non-governmental association “Amicus Society” situated in Polish town of Bialystok – and several partners from Poland, Lithuania and Russia – primarily regional tourist information centers – plan to spend total amount of 233.514.70 euro. 210.163.23 euro will be transferred by the CBC Lithuania-Poland-Russia Programme observing the terms of the Grant Contract.

Main obstacles which hinder the development of tourism in the cross-border area were defined in the research prepared by the same CBC Lithuania-Poland-Russia Programme – there are limited transport access to tourism infrastructure and its overall underdevelopment. That is the reason for absence of interest among private entrepreneurs to operate in tourism sector and for lack of tourists, local and international. The negative influence stems from low quality in marketing and insufficient spread of tourist information which in turn results in decreasing attractiveness of the Programme area, particularly amongst foreign tourists.

The project overall objective is to develop joint international cooperation between tourist information units of three partner countries – Lithuania, Poland and Russia. The project also has two more specific objectives. First aims at strengthening and developing cooperation between tourist information units of three countries through enabling substitute development of employees of Tourist Information Points and Centres participating in trainings and study visits. In order to achieve this objective personnel of tourist information points and centers will be given a chance to develop their skills during different workshops. Moreover, project action plan includes study visit for journalists, participation in tourism fairs in all partner states, publication of useful information materials which are destined to increase the attractiveness of the Programme area and encourage development of cognitive tourism infrastructure and cultural heritage tourism here which is distinguished as the second specific objective of the action.

Project activities will be directly addressed to 63 (21 per each country) employees of tourist information points and centers as well as 27 journalists from Podlaskie Voevodship of Poland, Alytus County, Klaipėda County, Tauragė County of Lithuania and Kaliningrad region of Russia. Project is to contribute to shaping of a solid base for establishing cross-border partnerships by organisation of conferences, study visits and participation in tourism fairs. Final beneficiaries of the project – inhabitants of the cross-border area – interested in learning about natural and cultural values of their homeland and neighboring countries will be provided with quick and detailed information concerning the region.

Main activities of the project are as follow:

1.    Organization of partner working meetings.
2.    Organization of three (1 per each country) 32-hour-long workshops for employees of Tourist Information Points and Centers of Lithuania-Poland-Russia cross-border area.
3.    Organization of three (1 per each country) study visits for employees of Tourist Information Points and Centers of Lithuania-Poland-Russia cross-border area.
4.    Organization of three (1 per each country) study visits for journalists from Lithuania-Poland-Russia cross-border area.
5.    Preparation of a practical tourist guidebook released in four languages (Polish, Lithuanian, Russian and English) in printed and electronic versions.
6.    Participation in three international tourism fairs (1 in Bialystok,1  in Klaipeda and 1 i in  Kaliningrad).
7.    Organization of final project evaluation conference for 80 participants from three partner states.




The Lithuania – Poland – Russia Programme
is co-financed with the funds from the European Union
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